SEO coding is a website tuning activity that involves analyzing and verifying web pages to improve their visibility in search engine results. It is a combination of standard compliance and search techniques to make your website relevant to certain keywords. SEO is important in today's digital age, and even if you can't control what Google does, you can improve your website to achieve the best possible ranking in search results.To learn more about the ranking power behind SEO coding, check out Moz's best redirection practices. A good meta description starts with a call to action and gives the reader a compelling reason why they should visit your website in less than 230 characters.
Previously, Sean worked as an SEO manager at Advantage Marketing Consulting Services, which provided search marketing services for Fortune 500 companies, such as Thomson Reuters and Samsung.SEO traffic is often referred to as organic search traffic, which is different from paid search traffic. If you're comfortable with SEO, you might want to use the following points as a checklist when working on a website:
- Check for any broken links
- Optimize page titles and meta descriptions
- Ensure all images have alt tags
- Check for any duplicate content
- Make sure all pages are indexed